The company's representatives cited the growing trend among public organizations and investment funds to diversify their assets through cryptocurrency as the reason for creating the Bitcoin reserve.

“We believe that Bitcoin represents an attractive long-term investment and a fundamental layer of modern diversification. This move reflects our broad commitment to fintech and blockchain innovation,” DigiAsia’s board of directors said.

The company said it would commit to spending at least 50% of its net profits on acquiring its first cryptocurrency and was evaluating the possibility of issuing convertible bonds or crypto-financial instruments linked to its Bitcoin reserves .
In addition, DigiAsia plans to implement strategies aimed at increasing the profitability of cryptocurrency investments, in particular, lending and staking.

Earlier, analysts from the JPMorgan banking holding reported that by the end of the year, the first cryptocurrency could outpace gold in terms of price growth , thanks to purchases by large companies and support from the authorities of some American states.